Founded in 2018 by Danish design engineers Theo Ginman and Jonathan Rasmussen, MODU was born out of curiosity to meet the need for toys with a longer lifespan and wider appeal. Physical and cognitive changes occur very rapidly in the early years of childhood, and many toys are quickly outgrown, resulting in economic problems and environmental stress. The mission of the two designers was to develop a solution - the result was a simple game system with a long life cycle that remains relevant in all ages, genders, cultures, homes and game worlds: MODU.
"We are proud and grateful to experience the impact of MODU around the world - happy, creative children and parents creating memorable family moments playing together. We will do our best to continue our journey and develop long-lasting games for a more playful world."
